Spammo, ditto what raphael just said. I should have asked you waht cart you are using - I just assumed it was the Ortofon om5e supplied by Rega - is that correct?
With that cart and others you acquire along the way always set the VTF - downward tracking force - accoeding to what the manufacturer suggests. Most of the time it's set at the halfway point between the minimum and maximum for the cart. For, example if it's 1.50 to 2.0 then it's usually set at 1.75. When you set your VTF then your arm no longer balances > the needle wants to set down into the grooves of your lp. I also suggest you go into the tools section of this website and copy to the correct scale the Rega Stevenson protractor for future use and reference. There is some debate if one should use the Rega Baerwald protractor or the Stevenson but I believe the Stevenson is more in tune with the Rega geometry. Get your VTF as accurate as you can till you get a tool to get a good reading on your VTF. You don't want so much pressure that the cantilever - the lttle arm that has the stylus on the end - is pushing down to where it becomes more and more horizontal and parallel to the lp. This can damage your stylus, cantilever, and your lp's. No amount of cleaning is going to repair damage to vinyl, but a better cart and stylus can ride through much of it with much less notice to you. A great way to keep your stylus clean is to use the cue lever and dip the stylus into Mr Clean Magic Eraser - the original white kind and you do not wet it! Let the cue lever dip into to it 2 or 3 times after each lp side > do not drag the stylus through it. Lots of posts and threads on the different audio sites about Magic Eraser. Hope some of this helps you.